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If Your Support Team Clocks Out, So Do Your Customers.
I called my bank and they proudly stated, “Our call center only operates 9 to 5, Monday to Friday.” It got me wondering – if that’s the...
Vineet puri
Apr 92 min read


Your Customer Health Score is Lying to You
If your CS platform isn’t using AI-driven health scores, you’re already behind. Most companies still rely on outdated, manual scoring...
Vineet puri
Apr 92 min read


𝗦𝗧𝗢𝗣 𝗧𝗥𝗘𝗔𝗧𝗜𝗡𝗚 𝗥𝗘𝗡𝗘𝗪𝗔𝗟𝗦 𝗟𝗜𝗞𝗘 𝗔 𝗟𝗔𝗦𝗧-𝗠𝗜𝗡𝗨𝗧𝗘 𝗥𝗘𝗦𝗖𝗨𝗘 𝗠𝗜𝗦𝗦𝗜𝗢𝗡.
They’re won (or lost) 𝗲𝘃𝗲𝗿𝘆 𝘀𝗶𝗻𝗴𝗹𝗲 𝗱𝗮𝘆, 𝗶𝗻 𝗲𝘃𝗲𝗿𝘆 𝗶𝗻𝘁𝗲𝗿𝗮𝗰𝘁𝗶𝗼𝗻, long before the renewal date arrives....
Vineet puri
Apr 91 min read


𝗖𝗿𝗶𝘀𝗲𝘀 𝗖𝗿𝗲𝗮𝘁𝗲 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗟𝗼𝘆𝗮𝗹𝘁𝘆—𝗡𝗼𝘁 𝗣𝗲𝗿𝗳𝗲𝗰𝘁𝗶𝗼𝗻
You don’t earn customer loyalty when things are going well. 𝗟𝗼𝘆𝗮𝗹𝘁𝘆 𝗶𝘀 𝗯𝘂𝗶𝗹𝘁 𝘄𝗵𝗲𝗻 𝘁𝗵𝗶𝗻𝗴𝘀 𝗴𝗼 𝘄𝗿𝗼𝗻𝗴—and how...
Vineet puri
Apr 81 min read


Your Small Customers Are Leaving—and It’s Your Fault
Most CS teams treat smaller customers as an afterthought. They assume: • “They don’t pay enough to warrant high-touch engagement.” •...
Vineet puri
Apr 82 min read


Customer Success isn’t too expensive. Mismanaged CS is.
Most SaaS companies don’t have a CS cost problem — they have a CS identity crisis. The CFO’s spreadsheet isn’t the real threat. The lack...
Vineet puri
Apr 81 min read


Customer Support is no longer just about resolving tickets.
It’s a revenue driver, a retention engine, and a strategic powerhouse. 𝙄𝙣 𝙩𝙝𝙚 𝙘𝙤𝙢𝙞𝙣𝙜 𝙬𝙚𝙚𝙠𝙨, 𝙄 𝙬𝙞𝙡𝙡 𝙗𝙧𝙚𝙖𝙠...
Vineet puri
Apr 42 min read


Are Customer Success & Relationship Managers Just Expensive Middlemen?
Are Customer Success & Relationship Managers Just Expensive Middlemen? Most companies waste these roles: 𝐓𝐡𝐞𝐲’𝐫𝐞 𝐫𝐞𝐚𝐜𝐭𝐢𝐯𝐞,...
Vineet puri
Apr 41 min read


Proactive Support: Fix It Before It Breks
If you’re only fixing problems when customers report them, 𝘆𝗼𝘂’𝗿𝗲 𝗮𝗹𝗿𝗲𝗮𝗱𝘆 𝘁𝗼𝗼 𝗹𝗮𝘁𝗲. Every unresolved issue is a...
Vineet puri
Apr 42 min read
Client Success
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